How I
can help

Clarity, direction, and ownership — at the level your product deserves

PRODUCT AUDIT

What this is

A deep product evaluation of your digital product — UX, UI, flows, structure, and strategy. Not surface-level feedback, but clear product thinking: what’s working, what’s not, and what needs to change to unlock growth.

You will get

  • End-to-end product/UX audit

  • Clear breakdown of key friction points

  • Strategic and UX-level improvement opportunities

  • Prioritized list of what to fix first

  • One clear next step with highest impact

Best for you if

  • You already have a live product or MVP

  • Something feels off, but you can’t pinpoint it

  • Growth or conversion is stuck

  • Your team is building, but direction is unclear

1-2 weeks

€2,500 · fixed

PRODUCT DIRECTION SPRINT

What this is

A focused strategy + product design sprint. Take either an idea or an existing product and shape it into a clear, structured, buildable product direction.

This is not just a redesign. It’s deciding what should exist — and how it should work.

Two common scenarios

  • You have an idea → it needs to become a real product

  • You already have a product → it needs refinement, clarity, or a stronger direction

You will get

  • Clear product direction (what to build and why)

  • UX and flow structure or redesign

  • Feature prioritization and simplification

  • Prototype or clickable direction (if needed)

  • Alignment for your team to execute confidently

Best for you if

  • You’re turning an idea into a product

  • Your product exists, but feels inconsistent or unclear

  • Development is ongoing, but decisions are fragmented

  • You need strong product thinking + design direction

3–8 weeks
(sometimes longer for complex products)

From €7,000

PRODUCT/ Design
lead

What this is

An ongoing engagement where I am your product and design lead — ensuring the product is not only well designed, but also strategically coherent and moving in the right direction.

Two common scenarios

  • You’re building a new product and need strong product leadership

  • You already have a product and need ongoing strategic and design direction

You will get

  • Product strategy and decision ownership

  • UX and design direction (not just execution)

  • Sprint planning and backlog focus

  • Feature shaping and prioritization

  • Alignment across design, development, and business

  • Continuous product thinking and quality control

Best for you if

  • You have a team but lack strong product leadership

  • You need someone to take ownership of product direction

  • You want focus instead of more ideas

  • You are building something that needs to scale

4–12 months
(sometimes longer)

From €4,400/mo.

Not sure which one? Pick a starting point. A short call sorts it out.


My philosophy

Design is not what it looks like.
It's what decision it makes for the user.