THE
WORK
Real product work — where direction had to be defined, not guessed.
Building products from zero to reshaping what already exists into something that actually works.
BILNEX
Product Lead · Strategy · Design
Built from zero — from an unclear idea to a shipped invoicing platform.
Led product, strategy, and design end-to-end — including: e-invoicing, Peppol, digitization, ERP connections.
Finbite
Head of Product Design
Modernising a 15-year-old invoicing system (one of the largest e-invoicing operators in the Baltics) — without breaking what already worked.
Redefining structure, improving usability, and creating a foundation for future product development.
Design Partner
Bürokratt
Designing a back-office system for a nationwide AI assistant used across public sector institutions.
Supporting how teams configure, train, and operate conversational AI — across multiple organisations.
Work in progress. More details coming later.
work
“Max has a clear product vision and knows how to communicate it in a way that makes the engineering side of things straightforward. He's direct, moves fast when it matters, and keeps the team focused on what actually counts.”
Vinod John, software architect (Bilnex)Get in
touch
If you can’t afford to get product decisions
wrong.
We should talk.
I’ll get back to you within a couple of days. I only take on a limited number of engagements.